Printify print on demand

Printify is worth considering when you have designs to sell but want a print provider to handle production and dispatch. Its print-on-demand model lets you build a product range around orders rather than organising the whole production process yourself. That can suit an existing online shop adding merchandise or a designer testing a focused collection.

We would start with a small range and order samples before presenting it to customers. Check the print, material, sizing and packaging for the products you actually intend to sell. Then examine the available providers and delivery arrangements for your intended audience. The product page and customer promise should reflect that particular setup, rather than a general expectation about the platform.

You still need to manage the storefront, designs and customer relationship. Production and delivery can vary, so consider how you will answer questions and handle problems before launching. Make sure you have the rights to use every design. Printify is a useful option for outsourcing fulfilment of custom products, but it is less suitable when close control of manufacturing or a uniform delivery experience is essential to your proposition.