TUE 29 JAN , 09:30 until 13:30

Digital Marketing: next steps - Growth Workshop

Howbery Business Park, Benson Lane, Wallingford OX10 8BA, UK

#Course   #Marketing

Event Information

This workshop focuses on advertising online and explores how PPC (pay per click) can form a key part of your marketing plan. You will benefit the most from this course if your business has been trading for longer than 12 months.

Learning Outcomes:
- A good knowledge of how pay per click advertising works and which platforms work best for your business
- An understanding of how to set budgets and research key words for your advertising campaigns
- An understanding of how to design the most impactful adverts

Topics covered are:
- How does Pay Per Click (PPC) work across the various platforms
- Deciding on the right platforms to advertise on
– where are your prospects and customers
- Setting budgets and target outcomes
- Writing and designing and evaluating adverts
- Developing an action plan


Event Organiser:   OxLEP Business

This event is free to attend



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